Lead Generation Strategies for B2B Tech Companies
The Importance (And Results) of Sales and Marketing Alignment – Sean Reid

The Importance (And Results) of Sales and Marketing Alignment – Sean Reid

April 14, 2021

In this podcast episode, the Senior Customer Success Manger Sean Reid from HubSpot teaches us about the importance (and results) of sales and marketing alignment.

How to maximize your lead generation with the right landing page - Oli Gardner

How to maximize your lead generation with the right landing page - Oli Gardner

March 23, 2021
In this podcast episode Oli Gardner, co-founder Unbounce, shares his most valuable insights on how you can maximize your lead generation with the right landing page. Oli Gardner has probably seen more landing pages than anyone on the planet and he’s obsessed with identifying and reversing bad marketing practices.

If you want to know more or get in touch with Oil, you find more information in the links below:
https://www.linkedin.com/in/oligardner/?originalSubdomain=ca
How to succeed with your B2Bpodcast - Justin Brown

How to succeed with your B2Bpodcast - Justin Brown

March 3, 2021

In this podcast episode, the co-founder of Motion Agency, Justin Brown will learn you the best strategies and tips for the production your own B2B podcast.

 

If you want to know more or get in touch with Justin, you find more information in the links below:

https://www.linkedin.com/in/justinbrownmotion

https://motionagency.io/about-us/

ROI-Driven Marketing – Mike Krass

ROI-Driven Marketing – Mike Krass

February 24, 2021

In this podcast episode, Mike Krass, founder and CEO of MKG Marketing shares his thoughts about the most common misconceptions when it comes to getting ROI in B2B marketing and how you can succeed with ROI-Driven Marketing at your company.

 

If you want to know more or get in touch with Mike, you find more information in the links below:
https://www.linkedin.com/in/mikekrass
https://mkgmarketinginc.com/contact/

The future of content marketing in B2B – Joe Pulizzi

The future of content marketing in B2B – Joe Pulizzi

February 16, 2021

In this podcast episode, Joe Pulizzi, Author and Co-Founder at The Orange Effect Foundation shares his most valuable perspectives for what the future for content marketing will look like and how you can create effective content to build relationship with your audience.

 

If you want to know more or get in touch with Joe, you find more information in the links below:
https://www.joepulizzi.com/
https://www.linkedin.com/in/joepulizzi/

Leadership and strategy for a great company culture – Adam Halim

Leadership and strategy for a great company culture – Adam Halim

February 9, 2021

In this podcast episode Adam Halim, Senior Vice President at Flipp, shares his most effective strategies on how to build a culture that creates value for customer, partners and employees.

If you want to know more or get in touch with Adam, you find more information in the links below:

https://ca.linkedin.com/public-profile/in/adam-halim-b8a6267?challengeId=AQGODY8ifgRSWAAAAXeB5RAZ_9LSnm6CWX7imzzPkWMKXYWwg0ZerNjO_q0rE-Q1uLi5gfAl0AqdCaC0bcTE33a_0kCbb4foqw&submissionId=a272e962-c9c9-6116-d6f7-bd9eb517d774

https://ca.linkedin.com/company/flipp

How top brands use ABM to get results – Jon Russo

How top brands use ABM to get results – Jon Russo

February 2, 2021

In this podcast episode, Jon Russo, the former army officer and CMO at B2B Fusion, shares his thoughts about how the top brands using Account Based Marketing to get the best results.

If you want to know more or get in touch with Jon, you find more information in the links below:

https://www.linkedin.com/in/jonrussoexecutive
http://b2bfusion.com/
https://twitter.com/b2bcmo

The biggest content creation challenges for B2B companies – Emily Hill

The biggest content creation challenges for B2B companies – Emily Hill

January 27, 2021
Listen to our latest podcast episode together with Emily Hill, CEO and founder of "Write My Site", to learn about some common content creation challenges for B2B.
 

If you want to know more or get in touch with Emily, you find more information in the links below:

https://uk.linkedin.com/in/emilyjanehill

https://www.writemysite.co.uk/about/

Create Engagement Through Social Media – Corey Perlman

Create Engagement Through Social Media – Corey Perlman

January 19, 2021

How do you create engagement through social media? Listen to our latest podcast episode together with Corey Perlman, bestselling author and top-rated speaker, to find it out!  

If you want to know more or get in touch with Corey, you find more information in the links below:  

https://coreyperlman.com/ 

https://www.linkedin.com/in/coreyperlman 

How to succeed with your outbound marketing – Mark Colgan

How to succeed with your outbound marketing – Mark Colgan

January 13, 2021

In this podcast episode, Mark Colgan, Co-founder & CRO on "Speak On Podcasts" shares his ideas on how you can succeed with your outbound marketing.

 

If you want to know more or get in touch with Mark, you find more information in the links below:

https://www.linkedin.com/in/markcolganmarketing/?originalSubdomain=uk

https://speakonpodcasts.com/contact/

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