B2B Tech Marketing Trends for Growth Driven CMOs What do the most successful B2B marketers do to achieve growth? Each month, our CEO, Jakob Löwenbrand, interviews experienced people within sales and marketing at tech companies with one goal: to figure out what works and what doesn’t in the area of B2B marketing and sales. Together with our guests, we explore the latest trends and share growth marketing strategies for tech CMOs.
Episodes
Wednesday Oct 20, 2021
”Marketing plans never work” – Ian Lurie
Wednesday Oct 20, 2021
Wednesday Oct 20, 2021
In this podcast episode, the experienced digital marketing consultant Ian Lurie, shares his thoughts on why marketing plans never work.
If you want to know more or get in touch with Ian, you find more information in the links below:
https://www.linkedin.com/in/ianlurie/
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