B2B Tech Marketing Trends for Growth Driven CMOs What do the most successful B2B marketers do to achieve growth? Each month, our CEO, Jakob Löwenbrand, interviews experienced people within sales and marketing at tech companies with one goal: to figure out what works and what doesn’t in the area of B2B marketing and sales. Together with our guests, we explore the latest trends and share growth marketing strategies for tech CMOs.
Episodes
Thursday Oct 06, 2022
Thursday Oct 06, 2022
Does your company want to learn more about how to create a differentiated experience? In this week's podcast episode we are joined by Stan Phelps who works to increase loyalty, drive sales, and promote positive word-of-mouth by creating differentiated experiences. He has authored six books about customer experience and employee engagement that all focus on the little ways to drive differentiation. Tune in and take part in the valuable insights Stan shares on this topic.
“Your brand today is no longer what YOU tell people it is, it’s the differentiated experience that your EMPLOYEES deliver” - Stan Phelps.
If you want to know more or get in touch with Stan, you'll find more information in the links below:
https://www.linkedin.com/in/stanphelps/
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